DR. JEFF GELLER

EHL & Co. partnered with Dr. Jeff Geller to reimagine his website, transforming a dense and dated patient resource into a clear guide for those researching his services. The new site needed to be easy for prospective patients to navigate procedure information, credentials, and results. Working within an accelerated timeline, the existing content was restructured and supplemented to meet that need.

The solution paired a rounded sans serif with a blue palette, giving the site a professional tone. Reorganizing the surgery cases and results page brought reviews and testimonials to the forefront, boosting patient trust. Added resources for out-of-town patients rounded out the user experience, anticipating the practical needs of those traveling for care.